Case Study - Unique Living
Client:
Unique Living
URL:
www.uniqueliving.com
Description:
London based Unique Living is one of the UK’s leading overseas real estate companies specialising in combined property search and estate agency services for clients looking to purchase a luxury residence in the prime locations of Portugal, Spain, The Balearics, France, Southern Cyprus and the Caribbean.
The Brief:
An opportune meeting at the Overseas Property Professional Live exhibition in London led to the appointment of e-Strategy. The key marketing requirement was to significantly:
- Reduce the cost per enquiry lead to www.uniqueliving.com
- Increase good quality leads to the company website
e-Strategy’s professional marketing and IT expertise has supported the client’s wealth of industry and market knowledge to explore strategic e-marketing opportunities and deliver immediate results.
Achievement:
- Reduced cost per enquiry lead from £175 to £38
- Deliver in excess of 300 first page search engine positions
- 240% year on year increase in website visitors
- Level of leads increased by 255% in 2008; compared to 2007
Services:
Keyword Research, SEO, Market Analysis, Link Building, Multi Lingual SEO, PPC Management, Online PR, Content Development, Brand Monitoring, Usability.
Testimonial
“Our combined effort has produced an amazing web design and page layouts. We have been delighted with the response and results from our investments through E-Strategy. It’s been fantastic working with them. E-Strategy offers a really hands on, reliable service. If there is an issue, there’s an immediate response. You clearly don’t need to go to a big agency in London to get results.”
Serge Cowan, Unique Living.
