The second quarter of 2012 has seen a dramatic increase in website revenue for our client Merino Kids UK. This is due in no small part to the whopping 158% increase in website revenue generated (year-on-year) through Google organic searches alone.
Overall, the increase in organically generated revenue via all search engines during the period between April 1st - June 30th stands at 168%, with Bing showing a ten-fold increase in revenue alone.
Overall, this means that 43% of all revenue generated through the website is through Google, with our work on Merino Kids UK's AdWords campaign also improving exponentially on a monthly basis.
By Eddie Bent